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Strawberry AI brings conversational planning to every visitor journey.

Sports

Match day, stand by stand.

Season tickets, match-day inventory, accreditation and turnstile access for stadiums and sporting venues.

Inventory
Blocks, rows, hospitality
Members
Season passes and renewals
Access
Turnstiles and zone rights
People
Stewards, press, vendors
Overview

The right to enter and the ticket that sold it.

Stadiums run two inventories that must never disagree: the seats you sold and the people allowed through the turnstile. When those live in different systems, match day becomes a reconciliation exercise with a crowd attached.

Zipr keeps entitlement and entry on the same record — season passes, single matches, hospitality and accreditation included.

  • One seating model

    Season, match and hospitality from one map.

  • Accreditation in scope

    Players, press, vendors and contractors.

  • Stewarding aligned

    Shift plans tied to the zones they cover.

Aerial view of a stadium and its surrounding access roads
Capabilities

What you get on day one.

Capabilities configured for sports during onboarding.

Season & match tickets

Renewals, upgrades, transfers and resale rules.

Stand & block inventory

Reserved seating with hospitality inventory alongside.

Turnstile access

Validation, re-entry rules and zone rights at the gate.

Accreditation

Non-ticketed access for staff, media and suppliers.

Concessions

Stand-side selling with stock and shift reporting.

Commercial shares

Partner and sponsor allocations settled by rule.

Operations

How a day runs on Zipr.

  1. 1

    Open the season

    Fixtures, renewals and member entitlements configured.

  2. 2

    Sell the match

    Remaining capacity released across channels.

  3. 3

    Admit the crowd

    Turnstiles validate against live entitlements.

  4. 4

    Review the fixture

    Attendance, spend and channel mix per match.

Modules

Modules that fit this operation.

Sell

Booking & ReservationsBooking & Reservations

Sell timed entry, sessions, seats and stays across direct, agent and partner channels.

Sell

Inventory ManagementInventory Management

One live view of capacity across sites, gates, zones, vehicles and channels.

Operate

Access ControlAccess Control

Validate entitlements at gates, turnstiles, zones and devices in real time.

Assure

Security & VerificationSecurity & Verification

Identity checks, access governance and auditability built into the platform.

Operate

Workforce ManagementWorkforce Management

Roster, deploy and verify the teams that run each site and shift.

Sell

Kiosk & POSKiosk & POS

Self-service kiosks, counters and roaming terminals on one price book.

Questions

Before you ask.

  • Yes — member records, entitlements, renewal windows and upgrade paths are part of the booking module.

Sixty thousand people, one source of truth.

Model a full-house fixture with us — gates, lanes, accreditation and all.